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It’s been a very successful strategy for us, with around 30% of people who signed up for a free SEO audit continuing to request paid work with us.”HubSpot example of a free stuff offerHubSpot offers a free product marketing go-to-market kit here. In a similar vein, Choudhary said MobStac built a free QR code generator after its product line expanded to include QR codes.“The search volume for this keyword is 550,000/month,” she said.

“Since the launch, our visitor-to-trial conversion rates have picked up and are Egypt Phone Number List currently hovering at 15.6%.”Another tactic in this vein is offering a closed beta to potential customers.Nadiia Shevelieva, CMO of online marketing tools firm Crowdy.ai, said it had 100 free beta accounts, which Crowdy.ai promoted through ads and social media.“Once someone joined the beta, they would have free access to our app for three months after signup instead of paying about $50 monthly.

Shevelieva said. “In return, we asked for comments about our app and how it performed.”As a result, 72 of 100 users became paying customers and 58 new users were added as a result of recommendation s from the beta group.“Overall, this strategy has performed great for us since we’ve just launched our product,” Shevelieva added.Test these B2B lead generation strategies out!Here are ten strategies you can use to attract more high-quality B2B leads.